Event Details

Keynote

Michelle Royal is the founder and Chief Innovation Officer of RIDG (Royal Innovation Design Group). She is a self-made speaker, consultant, and entrepreneur, who was raised in the growing Subway franchise empire. She is an innovation expert with over 20 years of experience, specializing in using visualization and facilitation to create breakthroughs in state of mind and behavior.


Discover to Build the New Future!

Michelle Royal will cast a vision of personal, corporate and community innovation while demonstrating the essential future skills required for this millennium and beyond.  

Keynote

Chris Spagnuolo, Product Guru and founder of Edgehopper.  Chris is a product management and innovation consultant who works with organizations of all sizes to deeply understand their portfolio and product challenges and help them design opportunities to improve. He has led cross-functional, collaborative, agile product teams at organizations of all sizes and successfully founded three startups. He avoids dogma and instead focuses on generating insights through deep understanding of the organizations that he works with to identify a sustainable, adaptable journey for them to achieve their goals. 



It's not business, It's Personal

Stop thinking ABOUT your customers and start thinking LIKE your customers. 


We, as human beings, are innately creatures of empathy. We are quite literally wired for empathy. However, when we show up for work, somehow we leave that most defining element of our humanity at home. We act in a way that says "It's not personal, it's just business". But what if we turned that around? What if it was personal? What if we used that thing that makes us uniquely human to understand our customers better? The answer is that amazing things can happen. We might actually build products and services that people LOVE.  Understanding your customer and their problems are the basic foundational building blocks upon which great customer experiences and great products are built. The good news is, you are already wired to think this way. It's part of who we all are. But sometimes we need some guidance, some tools, some practices that help us fine tune our empathy engines. And once that empathy engine is supercharged, you'll stop thinking ABOUT your customers and start thinking LIKE your customers.


On the Menu

The Product Death Cycle

Leon Sabarsky, owner of Healthy Agile 4 U excels at building high performing software development teams ‎for all types of organizations. He has 20 years of IT experience and has been an Agilist for the past 10 years, primarily in the health care and government sectors.  He is passionate about educating executives to unlock the power of self-organized teams to deliver value to the business rapidly and with high quality. He formed Healthy Agile in 2016.


Is your Product in the “Product Death Cycle?


The hardest part of any new product launch is the beginning, when it’s not quite working, and you’re iterating and molding the experience to fix it.

Product Innovation & Launch

Steve Olinger,  President of KIK Custom Products’ Household and Personal Care Division. Steve has held different Sales and Business Management roles at leading Consumer Package Goods (CPG) companies including Procter & Gamble, The Coca-Cola Company, and The Campbell Soup Company. Steve is a current investor in many disrupting technologies.


Ready to take your product idea to the next step? Participate in a robust and interactive conversation with Steve as he shares real product innovation launch stories that highlight what worked, what didn't, and why. Steve's stories translate 'business development buzzwords' into meaningful business context.

Master your Business

Nationally renowned business consultant, Mark Katz, brings 39 years of consulting with emerging businesses, as well as Fortune 100 companies, such as Merck & Co., The Baltimore Orioles, JFK Airport and the National Institute of Health. 


8 Success Factors of a Product Launch Business

Mark will share his experience in identifying the common factors of business success and show you how to apply these factors to Master Your Business.

Inventor? Serial Entrepreneur?

JRobert Smithson inventor, serial entrepreneur, and holder of several patents. Trinity Graphic

Got a dream? Don't let fear stop you!


Being an Entrepreneur is a wonderful thing, but it can be risky business.

Having left school at the age of 14 with no academic awards to his name, Robert Smithson has always been considered by many to be a serial entrepreneur.


He traveled across the Atlantic on a one way ticket 30 years ago to set up Trinity Graphic, a packaging graphics company, and has since then owned 6 companies in various industries, ranging from Digital Printing, a Pelvic pain device and Vodka.

Whilst going through the journey, he has reaped reward as well as virtual bankruptcy, but always believed that the Entrepreneur in his blood would steer him in the right direction.

His open story is about the path he has taken in pursuing his dream about the next big thing, maybe his two latest patented creations will get him there.

Sourcing and Manufacturing

Dan Daniels, mentor and educator for Lean Startups and entrepreneurs.  Daniels Corporation provides tech, marketing, and financing services for our operating companies  listed as clients on www.danielscorporation.com   

Dan will be talking about 

Sourcing & Manufacturing in China.

Balance Features with Funds

 

Doniel Wilson - Don currently leads agile delivery of mobile applications and data products in the Washington DC area. His specialties are mobile application planning &

delivery, big data strategy, and digital strategy.

Balancing Features, Functions, and Funds  In an ideal world we would have unlimited budgets to apply cool technologies to solve high impact problems with the most talented people in the world. In our world we don't. This session identifies the keys to creating amazing products while balancing the natural pressures features functions.  

Site Content

Crowdsourcing

Steven Lantz, kulaBrands, is a lifelong entrepreneur with a progressive approach in leadership, sales and marketing. Steven has a unique ability to generate client and staff enthusiasm, all while building successful and trusting working relationships, both internally and externally. Mr. Lantz is a founding community member of kulaBrands, a successful and exciting crowdfunding platform. While promoting kulaBrands, he empowers and motivates others to achieve their highest potential.   

There is still time to submit your presentation!

Just come prepared to talk about your passion, in the field of Product Management or Marketing. We would love to have you! 

Ready for Market! Now what?

Dr. Diane Hickey-Davis, Diamond Chameleon Group

Congratulations! Your product is (finally) ready for market. Prototype, check! Sound business case, check! Now, how will the people who can really benefit from your product know that it's ready? Likely, you'll need to communicate with the world in some way - but how? and to whom? Using a design centered thinking approach, Dr. Hickey will lead this interactive session about what to consider when you're ready to go to market, and provide a framework for evaluating the myriad of communication avenues available today: Advertising? Social Media? Partners? Investors? Trade Shows?  "Begin with the end in mind," will be the approach to achieve the fastest way to market for your product. And likely, at some point, an in-person presentation at a trade show, so the session will end with "5 Trade Show Hacks to increase ROI."  

Venue Details

Keiser University - Tampa

For 40 years, Keiser University has been a talent development leader providing over 100 doctoral through associate degrees in workforce shortage areas in Florida’s targeted industries including the life sciences such as nursing and physician’s assistant; information technology and management information systems; logistics and distribution; and homeland security with degrees in cyber forensics and information security. Regionally accredited at Level VI by the Southern Association of Colleges and Schools Commission on Colleges, KU is Florida’s third largest private, not-for-profit university. The university has a “students first” philosophy, which combines soft skills, leadership preparation, financial literacy, student support services including tutoring, writing and math labs, monitored learning gains, and convenient scheduling options for working adults to attend day, evening, and/or a hybrid combination of online classes. 


Location:  Keiser University’s Tampa Campus is located at 5002 W. Waters Avenue with free on-site parking.